I am often asked to use a specific colour by clients, for example Resene Concrete - Hex #D2D1CD, RGB 210 209 205 | Swatch | Resene Paints
Tyipcally what I do is grab the swatch image, load it as a texture, apply an curve on the the texture node and pull it down a bit at the high end, and call it a day.
However, this is basically eyeballing.
Does anyone know any more accurate methods to reproduce base colour in V-ray (reflectance and such notwithstanding)