535 Mission - steelblue

[crazy homeless guy]

Hello,

Our studio would like to share a project we recently completed, 535 Mission. The development is located in the heart of the San Francisco SOMA district adjacent to the future Transbay Transit Center.

Our work consisted of a short “teaser” film and a series of renderings that included a hero image, lobby image, and tenant build-out concept to entice prospective tenants,

https://vimeo.com/65933817
http://www.steelbluellc.com/web/535_mission/

C&C is welcome.

Cheers,
Travis

[glorybound]

very nice work. I used to work on high-rises, in Chicago, and I miss it.

[3LP]

I like it!

seems like there are a lot of nice work on your site

Stan

[mcnamex]

liked the people library. Was it custom ?

[Dariusz Makowski (Dadal)]

Heya

Well this look very lovely! I like the music and movement... nice atmosphere!

And big + for no dancing buildings! Well matched.

Thanks, bye.

[PIXELBOX_SRO]

Really nice.
My only crit would be that the reflection of the horizon line should match the height of the horizon line in the background....or am i mistaken here?

[philip kelly]

Beautiful, breaks me heart though not a pc in sight.
I would have to dress in white to have to work there.

Well done.

Crackin' piece of work.


phil

[Neilg]

The rendering is great, but the text is a bit messy.
It's aligned to perspective, but put inside walls and with no consideration to where it is in the scene. The office windows one with the arrow is particularly bad - once the camera moves you realize the arrow is outside and placed to point to the floor to ceiling, it's massively distracting.

[cheerioboy]

Lovely little teaser, I'm especially captivated by the opening aerial shot. It's so well done that I find myself staring at the surrounding buildings and cars trying to figure out if they're real or cg! Where does the cg and video blend? Also I thought the lights were well done, with the blooms popping in and out through the trees in one of the early shots as well.

I'd also have to agree with the previous comment on the text and how it sits in space, there feels like some slipping from being in the wrong place in space.

good work!

[crazy homeless guy]

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Bobby, Stan, Dadal,
Thanks for the kind comments.

liked the people library. Was it custom ?

McNamex,
Yes, the people in the renderings were custom shot. The target tenant will be a tech firm so we wanted the people to represent that demographic.

Really nice.
My only crit would be that the reflection of the horizon line should match the height of the horizon line in the background....or am i mistaken here?

PixelBox,
Curious if you noticing this in the aerial or when we are on one of the tenant floors.

Beautiful, breaks me heart though not a pc in sight.
I would have to dress in white to have to work there.

Philip,
True. We were partial to the product design of Apple’s hardware. It is kind of true for San Francisco though... you walk into any coffee shop and you might see 15 people on a MacBook and 1 person on a Dell.

The rendering is great, but the text is a bit messy.
It's aligned to perspective, but put inside walls and with no consideration to where it is in the scene. The office windows one with the arrow is particularly bad - once the camera moves you realize the arrow is outside and placed to point to the floor to ceiling, it's massively distracting.

CubicalGanagster,
Good point on the floor to floor text. We were going to revise to stick to the perspective but we started to like how the text being aligned to the geometry but independent helped draw your focus to it.

It may be something that we stick to the geometry/camera if we revise the animation.

Thanks for the feedback guys!

[Neilg]

Align it to geometry - I think text looks great done like that, just make sure it's not inside a wall. having it over the top of something but behind it in 3d space isnt good.
Have the vertical line for the floor to ceiling height inside the building, and not way outside the window somewhere.