Turn off light reflections on a per-surface basis?

[evanerichards]

I have a scene. I have a light and an object in it. I'd like to have that object illuminated by the light, but I don't want the reflection of that light in the object.
I know you can turn off the reflections of a light in the light properties, but that effects everything in the scene.
Is it possible to do this on a per-object basis?

Please advise.
Thanks!

[vlado]

You can use the trace sets in the V-Ray object properties for this - you can exclude the light from reflecting in the particular object.

Note that the light will still produce specular highlights.

Best regards,
Vlado