Well, the numbers definitely vary. I don’t really see how anyone can afford 3ds Max / Cinema 4D, heck, can’t even afford Blender (which is free) for 17$ per image so as a community we are kind of screwing ourselves in the butt here. Its not inherently our / your fault though, I started with low prices (and probably still have fairly low prices) too. Its probably just an easy field to get into in terms of investments and most people seem to think that whatever you charge for a project is actually profit. I know I didn’t think much about it, I was just happy to get paid for what I do.
Anyway, I tend to charge based on value more and more. I’d also like to pay my “team” based on value. Value of course is subjective so its quite an unhelpful thing to say.
In my country (Slovenia) you get all sorts of different prices - from 50$ per image to more than 1500$+. Granted, I think most of those 300$ per image and more projects are being made in Slovenia but not for local clients. Just like in Ukraine I presume 
The reasoning is not because Slovenia sucks or we are a bunch of mindless people with potatoes instead of computers. To me its just a natural order of things. While the living standard is still competitively awesome (compared to the US / Western Markets) our mean wages are quite low. The country has like 2million people on a good day and so we don’t usually build 500.000$ private buildings just like that. Heck, most of the private market is imho between 100-200k. So to these people the value of renders is pretty low.
In that case its pretty low to me too. If I were building a house right now, I’d be looking for someone who can simply put a few things in the DCC app and I probably wouldn’t even need him to render. On a budget of 200k I’d rather spend that extra 10k for an army of rumbas rather then “magazine quality renders”.
I suppose I wanted to share that sentiment because I often find people get stuck on hating their local market and do nothing productive to get out of that situation. Yes, most markets don’t value commodity services because well… They are commodity services so its best you focus on thinking about the value you can bring to your clients. Presentation is important.
So long story short, you’ll probably want to start finding people that value what you do. And you need to do a good job doing it. Locally or abroad, it doesn’t matter, use the modern tools like the internet to spread word about what you do.
If you are still not comfortable with your skill level then you’ll need to compete on prices but don’t drive yourself into the ground as that ultimately works only for the present, you’ll be too tired tomorrow Don’t forget to network, get to know people, try to enjoy being around people.
I’d also recommend thinking about what your business can do to for other business / brands and don’t forget to present that to them. Like, if a sweet realestate agency comes to you, how does your service affect their product / brand image / whatever.
I know its a little offtopic but hopefully the wall of text is helpful. If not, well, ignore it