This film was concepted, directed and produced by Clusta for a design expo held in Birmingham, UK, in October 2006. It was an opportunity to do a piece of work which was completely non-customer facing, non-profit making and incorporated the studios ideas and skill-sets.
Set to a piece of music by electronica artist Apparat the films theme was loosely based around the idea of creationism. The film was divided into four parts all represented by words beginning with a letter from the Design Expo's title P.L.U.S.+
The film was displayed in a blacked out room within the design expo, each part of the film was triggered by user interaction with an infra-red keyboard linked to a projector, the piece could be played in individual sections or as a whole by pressing the '+' key.
The four sections follow the creation of an abstract sentient being, its observation, human creation and finally destruction.
View the film / Installation:
http://www.clusta.com/plus
All 3d elements & Motion Blur rendered with Vray, Composited with After Effects.
All footage filmed on location in Birmingham, UK.
Web Site Instructions:
The web site follows the same functionality as the interactive installation – the user can press each of the four keys to play the four parts of the video, ‘P’, ‘L’, ‘U’ or ‘S’, or can press the ‘+’ key or click the moving graphic to play all sections.
Credits:
Directed by Matt Clugston & Martin Donnelly
Edited by Matt Clugston
Modeling & Animation by Devon McFarlane
Texturing, Lighting, Simulation & Rendering by Steve Ellis
Compositing by Matt Clugston & Steve Ellis
Graphic Design, Filming & Research by Martin Donnelly, Dan Westwood, Alex Acosta
MaxScript programming by Sean Duffy
Music:
"Wooden" produced by Apparat
www.apparat.net
Copyright © Apparat 2007
Web Site:
Design & Directed by Matt Clugston
3d Rendering by Steve Ellis
Programming by Sean Duffy
Produced at Clusta Ltd.
________________________
http://www.clusta.com/plus – plus+
http://www.clusta.com – web, animation & design
http://www.clustaspace.com – 3d visualisation
http://www.clusta.blogspot.com – shit we think is cool
Set to a piece of music by electronica artist Apparat the films theme was loosely based around the idea of creationism. The film was divided into four parts all represented by words beginning with a letter from the Design Expo's title P.L.U.S.+
The film was displayed in a blacked out room within the design expo, each part of the film was triggered by user interaction with an infra-red keyboard linked to a projector, the piece could be played in individual sections or as a whole by pressing the '+' key.
The four sections follow the creation of an abstract sentient being, its observation, human creation and finally destruction.
View the film / Installation:
http://www.clusta.com/plus
All 3d elements & Motion Blur rendered with Vray, Composited with After Effects.
All footage filmed on location in Birmingham, UK.
Web Site Instructions:
The web site follows the same functionality as the interactive installation – the user can press each of the four keys to play the four parts of the video, ‘P’, ‘L’, ‘U’ or ‘S’, or can press the ‘+’ key or click the moving graphic to play all sections.
Credits:
Directed by Matt Clugston & Martin Donnelly
Edited by Matt Clugston
Modeling & Animation by Devon McFarlane
Texturing, Lighting, Simulation & Rendering by Steve Ellis
Compositing by Matt Clugston & Steve Ellis
Graphic Design, Filming & Research by Martin Donnelly, Dan Westwood, Alex Acosta
MaxScript programming by Sean Duffy
Music:
"Wooden" produced by Apparat
www.apparat.net
Copyright © Apparat 2007
Web Site:
Design & Directed by Matt Clugston
3d Rendering by Steve Ellis
Programming by Sean Duffy
Produced at Clusta Ltd.
________________________
http://www.clusta.com/plus – plus+
http://www.clusta.com – web, animation & design
http://www.clustaspace.com – 3d visualisation
http://www.clusta.blogspot.com – shit we think is cool
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